Database Marketing Analyst

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We are looking for a skilled and experienced Database Marketing Analyst to join one of our top energy clients! This position is responsible for the development and creation of marketing campaign populations for retail direct marketing initiatives to residential and small business customers and prospects! If you're looking for an opportunity to work for growing company, APPLY TODAY!

Responsibilities:
• The Analyst will work with marketing teams (segment, channel, campaign execution) to take list requirements and produce accurate and timely campaign lists per the specifications provided to the DBME team.
• Develop campaign populations for targeted marketing campaigns for multiple marketing channels
• Collaborate with Segment Marketing to understand and document campaign list requirements as defined by Segment Marketing as well as coordinate with Channel Marketing to ensure delivery and issue resolution of any campaign population issues during delivery and execution
• Seek guidance on and get direction for complex solutions to DBME tasks and activities
• Provide campaign population insights
• Interact and coordinate with Marketing Analytics which involves passing data back and forth between the groups
• Serve as key contact point to segment marketing and channel marketing
• Set coding and development standards for the group to ensure consistency across all campaigns.
• Serve as overall quality assurance lead for campaign development work
• Having at least 2 years of SAS experience is a must
• Have a solid foundation and understanding of Unix AIX operating systems, and a good understanding of Oracle functions and sql tools such as TOAD
• Knowledge of the utility and/or deregulated energy industry and/or TX SET protocols is preferred. Good understanding of the Texas utility market.
• Hard working, dependable and a team player
• Be open to change, work towards process improvement, automating manual tasks and eliminating waste

Top Skills:

• Bachelor’s degree in Marketing, Business, Computer Science or a quantitative science from an accredited four-year college or university preferred.
• Expert with SQL and relational database skills
• Outstanding SAS or other statistical and data analysis tool skills
• Strong UNIX and Windows environment skills
• Familiarity with marketing campaign concepts and customer segmentation
•  Experience with campaign management tools preferred
• Thorough understanding of direct marketing and campaign management concepts
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What’s in it for you?

• Competitive compensation package
• Full Benefits; Medical, Vision, Dental, and more!
• Opportunity to get in with an industry leading organization
• Close-knit and team-oriented culture

 Why IDR?

• 27+ Years of Proven Industry Experience in 4 major markets
• Medical, Dental, Vision, and Life Insurance
• ClearlyRated’s Best of Staffing® Client and Talent Award winner 10 years in a row

IDR is an equal opportunity employer. We provide reasonable accommodations for disabled employees and do not discriminate based on race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, criminal history, or any other protected category under applicable federal, state, or local laws. We consider all qualified applicants, including those with criminal histories, in compliance with applicable Fair Chance laws.

To comply with civil rights laws, we invite applicants to voluntarily self-identify their race, ethnicity, gender, and veteran status. This information is confidential, optional, and will not affect your application. You may access this form here.

Pursuant to pay transparency laws, salary ranges and benefits will be disclosed where required by law. Compensation is based on factors such as experience, skills, and qualifications.

If you require a reasonable accommodation during the application or interview process, please contact Human Resources at hr@idr-in.com

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